The role of a content marketing agency is to deliver optimal results to the brands by an approach of focusing on the creation of consistent and relevant content to the audience. Blogweet content marketing agency is one of the prime companies that enables organizations to attract and retain the audience, in order to assist the organizations to make better profits. But the question is, how does content marketing is an effective medium to earn popularity, loyalty and trust of the customers? Here is how:
- As per a survey conducted by IBM, personalized content is the key promoter of higher engagement rates, which is believed by 56% of the marketers. This is because of the reason that content personalization helps customers to remember a brand for long and they engage positively, generating positive feedback.
- The average time spent by a user on articles is 37 seconds and users skim through the information. Engaging and informative content delivered by a content marketing company in India or abroad enables the brands to keep the users engaged with their sites for longer periods. This helps in brand recognition and boosting the sales.
- Over 200 million people have got ad-blocker installed on their browsers, so the time of paid advertisements is long gone. Acting as a nightmare for internet marketers, this add-on to the browsers disabled them to promote brands and products online. Content is the answer to end this limitation of marketing, as relevant content is not only something that users want to interact with, but at the same time, it proves itself as an effective mode of transfer of messages in the minds of the users.
Prioritize on delivering high quality and relevant content, this is the key to successfully manage the image of brands globally and deliver the right messages to the audience. 73% of major organizations hire Content Marketing Agencies to create content and manage their content strategies. Ladder your organization’s growth by hiring Blogweet, which has expertise in content management and strategizing.